Responsible for
—Visual identity
—Logotype
—Imagery
—Find talent and direction of film music
—Trade fair stand design
—Website design
—Creative direction for brand movie
TEAM
CD, AD, photography — Robin Ohlausson / LAVE
Music — Sanna Hodell
Mix — Viktor Torelli, Robin Ohlausson
Video production — Indept
Web production — Digiwise
Commission by the digital agency Digiwise and video production agency Indept.
PROCESS//MISSION
Communicate a better experience, more speed and new technology but maintain the classic feel – to a client who's picky with details and like to invest hard earned money in something more than just a car – a piece of art.
SELECTIVE. RAWNESS. PRODIGIOUS.
Logotype
A simple and clean "P" with a perfect mathematic grid that works in any occasion – whether it's carved in stone or on a backlit steel plate.
Two strokes. Two eyes from a predator that moves through time.
Header video-loop for website
Brand movie
Photography – conceptual
Photography – building process
Trade fair stand
3D-drafts
Trade fair stand IRL
Elmia 2022
//Robin Ohlausson
LAVE.WORKS